In the European and American markets, mother and baby products are developed simultaneously, and products for mothers and infants complement each other and jointly form the mother and baby product market.
On the one hand, products used by mothers typically include care items during pregnancy and postpartum, such as maternity clothing, vitamin supplements for pregnant women, breastfeeding bras, postpartum body shaping underwear, breast milk storage bags, etc. These products are designed to meet the special needs of mothers during pregnancy and postpartum, including comfortable clothing, good physical support, breastfeeding needs of infants, and promoting postpartum physical recovery.
On the other hand, products for infants include baby care and feeding supplies such as baby bottles, diapers, baby food, strollers, cribs, etc. These products are designed to meet the daily needs of infants, including diet, cleaning, safety, and entertainment.
The development of mother and baby products is gradually taking shape. The demand for pregnant women and newborns drives this market. When mothers become pregnant, they start searching for maternity clothing, skincare products, and other pregnancy related products. With the arrival of babies, their needs have expanded to include baby care and feeding products. Therefore, maternal and infant products do not exist in isolation, but are interrelated.
In addition, the mother and child market also includes various forms of services and information covering parenting knowledge, parenting counseling, interactive social platforms, and more. These services and information help parents better respond to parenting challenges and better meet the needs of their children.
Therefore, products for mothers and infants complement each other in the European and American markets, jointly shaping the market for mother and infant products and providing comprehensive parenting support for families.
